Quick Notes

Dec 10, 2025

Cargo Cult

Relationships

  • Two categories for partners of successful people

Mature

  • Take full responsibility
  • Take criticism receptively

Role of CEO

A CEO has to 1) set the vision and strategy for the company, 2) evangelize the company to everyone, 3) hire and manage the team, especially in areas where you yourself have gaps 4) raise money, and 5) set the execution quality bar.

In addition to these, find whatever parts of the business you love the most, and stay engaged there.

Definition of Execution Quality

Hiring

  • Offer letter shows a table of how much equity is worth depending on scenarios
  • Aptitude > experience
  • Hire someone who has their own drive, who likely will become a founder themselves if given the right timing and opportunity

Employee Retention

  • Three main ways from Sam Altman's blog

Intrinsic Motivations

  1. I like ranking up in games
  2. I like to build something important and have immediate dopamine from it

Writing

  • Writing is a great habit from Math
  • Assignments in Math / lecture notes = knowledge version control / cheat sheet

Being Confident vs Always Humble to Learn

  • Always be humble and learning, don’t let the selling as an expert get to your other sides

Momentum Tricks

  • Weekly all-hands meeting
  • Launch every month
  • Show goals and metrics all time
  • Monthly investor updates
  • Investor dashboard tracking how many leads they referred

Founder Depression

  • If you ask a founder how her startup is going, the answer is almost always some version of “Great!”

What to do in a bubble

  • If revenue is mainly coming from startups, the revenue will dry up quickly
  • Be frugal

B2B Sales

  • Sales led growth is the default after certain amount of product led growth
  • Enterprise sales, inbound always trumps outbound, outbound is secondary
  • Good vs bad customers, qualifying is important to not waste time on bad customers
  • Good demos are extremely personalized after understanding KPI
  • Closing deal is only 50% of the sales pipeline

Content Market Fit, Content Motion, Content Led Growth

Optimizing for Per Capita Revenue

Storytelling

How to manage people

  • When delegating, make sure the intent goes through

How to talk to users